Questions parents ask

ThinkUmi is a children’s publishing brand that creates beautifully illustrated puzzle and activity books. Umi, our friendly owl, guides children through challenges that reward careful looking, creative thinking and the satisfaction of figuring things out.

Sharp Eyes Club: Spot the Difference is made for ages 5 to 7, and Coloring Adventures: Umi’s Journey for ages 4 to 7, with adult guidance recommended for younger children. Age ranges for future titles will be confirmed as each book is finished.

ThinkUmi books will be sold through Amazon. Sharp Eyes Club and Coloring Adventures: Umi’s Journey are finished and their Amazon listings are launching soon; the “Buy on Amazon” button on each book page goes live the moment a listing does.

We are working on a local printing and delivery option to make ThinkUmi books easier to order within the UAE. Until that is live, UAE customers will be able to order through Amazon once the listing launches. Local ordering details (pricing, delivery times, payment methods) will be published here when confirmed.

A playful digital world of puzzles, brain-teasers and challenges for curious young minds, designed to sit alongside the books. The app is still in development and is not yet available to download. We will announce real store links here when they exist.

Object Quest, our search-and-find book, is in development. Five further titles (The Mystery Detectives, Amazing Mazes & Adventures, Pattern Masters, Memory Masters and Picture Logic Challenge) are confirmed concepts. We do not publish release dates until a book is ready.

They are play-based activity books, built to practise observation, comparison, focus, counting and persistence in a way that feels like play, not schoolwork. They are not a diagnostic tool, treatment or therapy, and we do not make claims about test scores or developmental outcomes.

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